Metrojaya sets up online market place in partnership with Fusionex

KUALA LUMPUR, Oct 21: Metrojaya, an established household name for department store shopping in Malaysia for many decades, has teamed up with Fusionex, a data technology market leader, to start an online retailing platform.

Both companies inked the deal on Oct 19 here in an endeavour to revolutionise online shopping with cutting-edge technology and an enriched shopping experience.

The Metrojaya-Fusionex Online Marketplace is set to go “live” in early December to allow shoppers to explore a vast array of products, from fashion and beauty to electronics and home essentials, all within a single, convenient online destination.

Since METROJAYA’s first store in 1976, it has been known as an exclusive yet affordable fashion and household goods retailer with hundreds of local and international brands, and boutiques showcasing its renowned house brands East India Company, Somerset Bay, Cape Cod and Living Quarters.

“This partnership is a testament to our commitment to embracing innovation and redefining the retail landscape,” said Andrew Khoo, Chairman and CEO of The MUI Group. “By combining Fusionex’s technological prowess with Metrojaya’s renowned product offerings, we are set to create an unparalleled online shopping destination.”

Fusionex Group CEO Dato’ Seri Ivan Teh said “our collaboration with Metrojaya is a levelling force that is driven by modern technologies, dynamic ecosystems, and the power of people.”

“Together, we aim to reshape the way consumers experience online shopping and empower businesses to adopt and optimise digital experiences…(and the online marketplace) stands as a catalyst that fuels growth, uncovers new revenue streams, and unlocks new possibilities in the retail sector,” he added.